Today, a couple of guys came in the branch looking for me. A customer of mine recommended they come down and see me to discuss their project and explain the materials they would need. After talking for a little while about their options, one of them mentioned that he had lived in Hawaii for quite some time. Anyone who knows me will know what happened next. I asked him where in Hawaii he lived and he told me he has a house on the island of Kauai. I then decided to quickly print off one of the flyers I made advertising my book and figured these guys would be good to pitch to. I went outside and handed them the flyer and both of them instantly knew what Aumakua is. The both had stories about this wonderful belief and we stood outside and shared. I was so happy to see the positive response they both had. I hope they buy a copy and give me their opinion. It made for a really fun day having made this little connection. It also got me thinking about how I really need to get my wind-up and pitch down so I can throw more strikes and not just throw pitches. #aloha #myaumakuabyjasondolson #beautifulkauai #myaumakua

Word of mouth works! Years ago I started a secretarial/answering service on a shoe string. All it took was one customer – who told another – who told another – and in no time I had three employees, numerous customers and an unsolicited newspaper article about my business. Get your response ready – you never know when the right person is going to appear!
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